Tuesday, October 6, 2009

ZIVIL COURAGE

Zivil Courage is the new slogan for the new Adidas O by O x Neighborhood collaboration.

Zivil Courage is the german translation of Social Courage or Courage civil in French, also known in English as the Good Samaritan law.

"Civil courage is defined by many different standards. In general, the term is usually referred to when civilians stand up against something that is deemed unjust and evil, knowing that the consequences of their action might lead to their death, injury or some other form of significant harm.

In some countries (e.g. Brazil, France or Germany) civil courage is enforced by law; this means that if a crime is committed in public, the public is obliged to act, either by alerting the authorities, or by intervening in the conflict. If the crime is committed in a private environment, those who witness the crime must either report it to the authorities or attempt to stop it".

The Skull and bones mixed with the Adidas logo brings also a strong visual impact, I just love it.

Congratulations to Kazuki Kuraishi, Erman Aykurt and the whole Adidas Originals by Originals team for this soon-to-become classic work of art.


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